Dear Mr. Rodriquez,
Let me introduce myself, my name is Chef Woo Can and I am a restaurant and food critic along with being a food blogger.
Recently my family and I lodged at your facility in the Poconos, PA. I have to let you know that I was very impressed with the appearance, the accommodation and the activities. My daughter loves the water rides and she participated in the Magic Quest and she wants to go back again. After our stay, we did receive incentives to come back and we plan to.
However, Mr. Rodriquez, I was very very disappointed in the eatery's you offer on premises. The Loose Moose buffet was terrible. It was limited in assortment of food, tasteless and overcooked meats and for the price, it was very disappointing. When I go on vacation and pay as much as we did to feel special as a guest of Great Wolf Lodge and spending at least 3 hours driving, my appetite must be satisfied. Not knowing what to expect, I was extremely disappointed. My question to you Mr. Rodriquez, did management ever eat there or did you have focus groups testing your food? And I am completely amazed that in our rooms, there is a directory offering the local food establishments, why would management do that. I would think that you would offer a one stop complete experience with activities and food service. If you offer good food, why would customers go out to eat. That's revenue that's being lost to the competition. Having eaten at the Loose Moose gave me a bad taste, and swore I would not return for dinner!. I checked the directory and choose a Japanese Restaurant called Desaki's, just 3 minutes down the road and it was excellent!. The next night we went to a seafood restaurant called Snuggler's Cove, just minutes from Great Wolf Lodge and it was delicious.
It's not often that I write an open letter to the CEO of a well branded company but I need to express my frustration on how a company can carry a directory carry the competition for food. Your losing revenues and I'm talking one location, multiply by all your locations and you'll see real revenues being lost to the competition.
As a restaurant and food critic, I can help your organization with common sense remedies, offer different cuisines that are both delicious and popular and you'll see improvements in the bottom line. Your company is allocating insufficient funds that are just putting food at the cheapest cost and try and tough.
There are other organizations that present a beautiful buffet, and there are lines and customers have rave reviews!!!. Numbers are numbers but doesn't reflect the true testing which are what the customers like or enjoy eating.
Mr Rodriquez, if I have enlightened you with my observations, feel free to call me at 410 638 9857 or email me at email@example.com for further discussions.
In these tough economic times, don't take the customer for granted because the competition is always nearby. All they have to do is offer a great buffet meals and people will say "well this other place has everything Great Wolf Lodge has to offer in terms of activities but their buffet is delicious, tasty and a great assortment of food."
Thank you for your time.
Chef Woo Can (Stu Woo)