Jersey Mike's Subs
573 Baltimore Pike, Bel Air, MD 21014I was a Subway fan. I sort of found my niche with this subway chain. My favorite was the Italian BMT on whole wheat. My daughter and I was shopping at Aldi's, it was lunchtime and I was curious to try Jersey Mike's subs. We went in and the menu board was simple, not cluttered with a lot of items.
There was a similar sub to the Subway's Italian BMT. From my view the buns looked fresher with a nice crust on the bun like in a traditional Italian bakery. I chose the whole wheat, the meat was freshly sliced as I waited. Toppings were lettuce, onions, tomatoes, mayo, oil and vinegar and salt and pepper. Nicely put together with chips and a drink. My daughter had the same but on Italian bread. . I love when the bun is crunchy on the outside and fresh on the inside.
The flavor was tasty, you can actually taste the various meats. It was a pleasure enjoying my sub, my daughter enjoyed it as well.
Subway is in trouble. A comparison of buns, although fresh nothing compare to Jersey Mike's. Taste is obvious with Jersey Mike's but not with subway. The pre cut deli meats flavor is just not there.
Oh by the way, the manager goes to eat customer inside and asks about how's it going. Subway doesn't do that. Subway is no different than other successful chains, " we are #1 and don't need to change" That complacency has resulted in the downfall of too many companies. Now the competition come in and gives Subway a run for the money and they end up playing catch up.
If you don't change with innovative products and you allow your customers to try the competition, you may start losing your customer base which you may not recover. Your market share was 99%, but with ALL the competition you end up with 40%. Stores need to close to cut expenses, service suffers to reduce payroll and quality is compromised.
My rating for Jersey Mike's Subs is a "5" and 5 being excellent.
Looking forward to visiting them again for lunch.
By Chef Woo Can at www.chefwoocanmaryland.com #jerseymiksubreview